How recession helped me to be successful?
With the 2008-2009 financial melt down; there came job losses, pay cuts, depression and much more pains for all of us. Every day I open up news papers and the headlines talked about job cuts, market crash and big financial houses collapsing or running to government for shelter. Â
I hate to crib about things, so I decided to start hunting for positive news, within the bad news. And soon I could see that the real estate prices were falling, rentals have dropped and manufactures, suppliers were offering good discounts to sustain. This means, I can buy or rent space for my business at cheap cost. This means, my investment to start a business will be lesser than it would have been 2 years back. I also realised every middle-class individuals were trying to maintain their cost of living. This clicked me; and I decided to quit my job and launch my dream of being an entrepreneur.
I decided to put ‘my brain child’ to action. I always knew we have to be innovative to be successful. So after doing my home work, on 10 May 2009 I launched Little Stars Toy Library in Miyapur, Hyderabad. This was the birth of an innovative concept of “Toy Library†in Twin Cities. The library provides toys, games, learning aids, books, cd’s on rental basis to parents.
The concept was targeted to helped parents fulfill the Childs desire as well as save cost. In less than 2 months from launch and with very little publicity, the library has successfully built up its base customer strength. The concept was very well received by the middle-class.
Now with the success of the concept in Miyapur and Chanda Nagar, I now plan to expand our base across Hyderabad by providing Franchise to house wife’s, retired individuals. This will allow me to provide additional revenue generation for the middle-class family and also generate savings for parents across Greater Hyderabad.
This is why, I say “THANKS TO RECESSION†as it helped me to realize my dream of being entrepreneur.
Kinjal Ghadiali – The Author of the story and owner of the innovative venture “Little Stars Toy Library”. Mobile: 91-9959 73 72 10.
About the Author
Kinjal Ghadiali – The Author of the story and owner of the innovative venture “Little Stars Toy Library”. Mobile: 91-9959 73 72 10.
Property Sensex Franchise Exhibition in Hyderabad in FRO 2009